Mastering Data: The Power of First, Zero, and Third-Party Data in Retention Marketing

The Smart Marketers Guide to SMS Marketing

This week, we’re diving into the magic of pairing SMS with email to create unstoppable retention campaigns. From 98% open rates (yep, you read that right) to crafting high-impact texts that convert, we’ve got you covered.

5 Best Practices to Implement Attribution for Email and SMS in eCommerce

Ever wonder if that sales bump came from your latest TikTok, a killer email, or maybe an SMS reminder? That’s where attribution comes in—it’s like a detective for your marketing efforts, showing you what’s driving results and what’s just taking up space.

7 Email Metrics Every eCommerce Retention Marketer Needs to Master

From subject lines that actually get clicks to making sure your emails look fabulous on mobile (because thumbs don’t lie), we’ve got the tips to level up your strategy.

6 Ways to Improve Your eCommerce Emails in 2025

Customers expect more—personalization, relevance, and offers that actually feel tailored. Spray-and-pray blasts? Ghosted. This year, it’s all about smarter segmentation, bold CTAs, and emails that build trust instead of cluttering inboxes.

6 Lead Gen Tactics for 2025

Unlock Revenue Opportunities with Upsell Emails

How to Use Contextual Data to Improve Your Email and SMS Marketing

Our Favorite 10 eCommerce Emails to Drive Revenue

Chase and Jimmy’s 10 Retention Marketing Predictions for 2025

Master Q5: Your Playbook for Year-End eCommerce Wins

Why Gmail Is Clipping Your Emails (& Our Fix to Avoid It)

The 10 Tip Strategy Inside